Clients have been asking me about whether or not to include flash on their sites. I think flash used sparingly is a great way to make a site dynamic. And there are definitely amazing sites out that are completely flash. For a long time flash sites were invisible to search engines, which is not good when users are trying to find your site. As of late Google’s ability to search flash has greatly improved, it will pick up urls and all textual elements in the swf files except for any text that may be in an image. So that anwers the dilemna then, whether you go with a flash site or not it’s most important to have rich content that is heavy in keywords that would be used by your audience to search for your site.